Fashion Week

What is FW?

FW aka Fashion week is one of the biggest fashion industry events. It happens twice a year in the beginning of Autumn and Spring. During that time, designers have a chance to reveal new lines of shoes, bags, clothing etc for the upcoming seasons. For models it’s a great time to be noticed in the industry.

How do models get selected for Fashion Week?

To be able to participate in various fashion shows, models need to be signed by a modeling agency. Getting booked for a show starts from the casting director. Casting director, who has a clear vision for the show, sends out a request to a modeling agency about certain models they want to see at a casting. The models who caught the eye of the casting director are sent to the castings. Models show their catwalks, sometimes try on some clothes. 

If the casting goes well, the model is called for a fitting to try on the actual clothes for the show. And then.. it’s show time!

There are thousands of models in town for the fashion week and going to castings, but only about 50 (sometimes more, sometimes less) make it to each show. If a model wants even a bigger win, he or she has to keep his/hers fingers crossed to be on the runway as the first or last five models. Those are the sweetest spots of the show.

Birgit Veegen at Paris Fashion Week 2022

Closing for Yohji Yamamoto

Junya Watanabe



Behind the scenes for Yohji Yamamoto

Birgit Veegen at Milan Fashion Week 2022

Sportmax, Philipp Plein and Annakiki

Elisabetta Franchi

Behind the scenes

Milan Fashion Week Behind the scenes with Birgit Veegen

Black and white photos by Ingrid Siciliano.

Thank you Birgit Veegen for being awesome! And a special thank you to all designers who trusted our star to be part of their runway shows.

If you too want to work with Birgit or our other models in Estonia/Finland, then let us know via

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